Sunday, May 01, 2011

Brand-Building? Just Do It.

In Sunday's Times Book Review, Tony Perrottot discusses all the ways authors have promoted
themselves, for millennia:

In 440 B. C. author Herodotus funded his own Aegean book tour.

In 1887, Guy de Maupassant launched a hot-air balloon with his latest short story title emblazoned on the side.

Hemingway made Ballantine Ale ads in 1951.

And so on. Feel no shame. Just get out there, like my press agent--pictured here.


Carolyn said...

Great photo, Carol. And great message for your readers who are writers.

Kristen said...

Lucy is a smart cat!!